Targeted Traffic Pay-Per-Click Advertising to Increase Your Conversions
If handled correctly, pay per click advertising offers a relevant and profitable solution for generating website traffic – if handled incorrectly, it can end up costing you money. Don’t leave your paid advertising management to someone without experience. I’ve managed advertising accounts of all sizes – I also teach PPC advertising at UNLV.
I have the knowledge and experience to make the most of your advertising budget and I pride myself on making sure you are getting the most from every dollar spent. Whether you’re spending $100 a month on a highly targeted local campaign or have a $1M+ to spend on a national campaign, I focus on producing measurable results and have a proven track record of increasing my clients return on investment and helping them spend more efficiently.
My paid advertising strategies include:
- Account Budgeting
- Keyword Generation
- Keyword Research
- Keyword Bidding
- Ad creation
- Ad Copy Split testing
- Land Page Optimization
- Quality Score Improvement
- Local Targeting
- Placement Targeting
- Conversion Optimization
- Campaign Conversions
Whether you have an existing AdWords account that is underperforming, you don’t have the time you need to devote to your account, or you’re completely new to the Google AdWords, John Larson Marketing can help.
Contact me and I will give you a free initial consultation
Contact me and we’ll discuss your budget, campaign goals, cost per conversion goals, and the special features that set your business apart from the competition.
Once approved, I will dive in with extensive keyword and market research, which includes evaluating your competition and creating a strategy for the greatest ROI. Next, your account will be set up logically and efficiently using Google’s Best Practices, advertising copy is created and your individual keyword bids managed. Finally, I begin split testing and optimizing your campaign to seek out the best ways to make sure your ads are visible to the ‘right’ audience for your products and services.
If you’re a small business owner looking to grow your business with paid advertising, read:
- Local Business Marketing – PPC
- Pay-Per-Click Explained